Paying people to cycle
"Like the idea of being paid for your commute to work? That’s an increasingly realistic prospect for some cyclists, as companies and local authorities incentivise taking to two wheels. It’s available as a tax break in countries such as Belgium, Germany, the Netherlands and even the US – not normally known as a great country for cycling. Even carmaker Tesla has offered to pay its employees to cycle instead of drive.
Since cycling has a net economic benefit to society of 67p per mile travelled compared to driving, it makes sense for governments and companies to encourage it – not to mention the fact that those who commute by bike are more productive and take fewer sick days."
Quote from: https://www.theguardian.com/cities/2017/jun/17/10-best-cycling-innovations-dockless-bikes-solid-tyres